My employment in writing started before I even realized it was a career, when I wrote and sold study guides for my classmates in high school.
In college, I founded and ran my own small-press publishing company.
Afterwards, I delved into more sales-centric work in the financial sector. Sales honed my focus: the copy has a job to do, and the page might as well be blank if it doesn’t achieve its goal.
From there, I naturally gravitated into a position as Director of Marketing Communications, for Evision Worldwide, an agency that specializes in providing digital marketing services to the travel industry and hospitality sector.
The only job I’ve ever held where I didn’t do one jot of writing was at the IRS. But then, the IRS is not exactly known for creative, compelling copy. I am.